Updated July 22, 2021   With 60% of USA website visits coming from mobile devices, it’s essential that your website be mobile friendly.  Failing to comply is not an option, unless you want to damage your SEO, sales and customer engagement. (stats from SEL)   Do you know how your customers are primarily accessing your […]

UPDATED  December 11, 2017   Testimonials Drive Sales This post shares some places to get testimonials published, how to handle testimonials, and what testimonials are essential to your business success.   90% of people reported that positive reviews make them likelier to buy, while 86% said that negative ones make them likelier to look elsewhere.   […]

UPDATED December 8, 2017 Small business owners understand, more than any other industry segment, the importance of organic search rankings and the traffic it can bring to a site – because those convert into sales at an extremely good rate.  Hosting plays a big part of search results, though not many fully understand exactly why.  […]

Updated November 4, 2019   Would affiliate marketing be a good direction for you? Let’s look at some important data and information: statistics from an industry survey; insights from marketers and business management specialists who believe in the technique; and why merchants are onboard with the approach.   What is the basic structure? Key reports […]