Updated July 10, 2018   This is a guest post from Eric Rosenberg, a side hustle to full-time freelance writer. Eric writes about personal finance and entrepreneurship at his own blog and podcast, Personal Profitability. Check out his free Personal Profitability Bootcamp to get started!   This October my personal finance and entrepreneurship blog turns […]

Updated January 16, 2018   Content marketing myths are often hidden behind best practices, recommended guidelines and intuition.  They’re often slippery slopes that, once tread, result in daily habits that are counter-productive.   Learn from the school of hard knocks, or listen to a bit of sagely advice from marketers who have lived and learned […]

Bob started a website selling organic beard balm. The expenses to launch the site ended up 248% higher than expected – prompting him to pull funds from marketing efforts that could have made many more people aware of his offerings.   Ellen started a site focused on children’s apparel. Costs were 189% greater than she […]