Diamond Candles is an e-commerce company that specializes in (you can’t make this up) soy candles with rings inside them. Maybe you are familiar with this product; well, this market: in the Internet era, there is a market for soy candles with rings inside them. It’s a niche, that’s for sure. And the arguable ridiculousness […]

This article addresses a search that every thoughtful person working in the e-commerce industry must perform: finding the most valuable blogs or informational sources that deserve their attention. Here are a few that have strong insights and are often mentioned in the industry. The problem with the internet is that everyone is trying to sell […]

When it comes to the technology that powers your business, there are generally two prevailing attitudes about it: 1. I have specific demands and I’d like to know what each piece of software is that’s keeping my website online. 2. I don’t particularly care what the software is, I just want the website to work […]

As far as web hosting solutions go, there are very few solid rules that someone should follow. There is no one size fits all model, though sometimes you may wish for one. But, if an unofficial rule could be made up right on the spot, a good one might be “Plan for the traffic levels […]