Updated January 25, 2018   Creating great headlines boils down to standing out from the crowd and showcasing WIIFM – What’s In It For Me.  Read on to find out how you can improve your traffic by simply improving your headlines (titles).  After all, click through rate is a great bonus multiplier!       […]

The average person only spends a single second looking at an article before determining whether to read it, or go somewhere else. The most important factor that determines whether a person reads the blog post is the title. A good title can make the difference between a commercially successful piece, or something that is best […]