Marketing experts nowadays spend a lot of time and effort in providing entrepreneurs with useful advice on how to improve their company’s online ratings, reviews, and reputation. This is unsurprising because the new generation of consumers tends to search the internet about a product or company before making their purchase, and any company would of […]

Updated February 10, 2021 Even though returning customers comprise only a small percentage of the total number of customers that your company serves, the reality is that these returning customers are actually responsible for bringing around 80% of your total profits. With this, it is deemed important to build a loyal audience for your company […]

Updated May 27, 2020 One of the most difficult tasks of blogging and content marketing in general is finding what to blog about. In other words deciding about the topics of your articles and the actual blog post titles. Below, you will find 8 helpful tips to achieve the perfect blog, everytime! #1 Go Social […]

Updated March 30, 2020   Many times you hear the term ‘you need to have original content’ if you want good rankings in Google but what does original content really means and why is it so important?   What is considered ‘original content’? In the exact sense of the term, original content is something that […]