Which datacenter should I choose? My clients are primarily located in NY but over time I'm hoping my reach increases as my business expands. Is there any compelling reason to go with one location over another?
Generally people choose a location geographically closets to their/their client's location(s). If NY is your current target audience and by increasing your reach you mean still in the general NE US, then by all means go with the East Coast datacenter. If you expect to grow your audience to the US in general I recommend Central (Dallas). If you target overseas as well then choose based on the closest to your remote audience overseas to give everything the best average response - eg: for Asia: West Coast; Europe: East Coast.