{"id":858,"date":"2016-02-22T09:00:31","date_gmt":"2016-02-22T14:00:31","guid":{"rendered":"https:\/\/blog.knownhost.com\/?p=858"},"modified":"2026-01-22T07:54:48","modified_gmt":"2026-01-22T12:54:48","slug":"reasons-your-domain-name-should-be-seo-dominant","status":"publish","type":"post","link":"https:\/\/www.knownhost.com\/blog\/reasons-your-domain-name-should-be-seo-dominant\/","title":{"rendered":"Reasons Your Domain Name Should Be SEO Dominant"},"content":{"rendered":"

Starting a new business requires you to get online and grab a domain name. But you need to know the importance of an SEO dominant domain name. This is a domain name that ranks high and people can easily remember.<\/p>\n

A domain name that\u2019s hard to understand or doesn\u2019t work for your business will only make your brand less marketable. This is why you should spend a considerable amount of time thinking about your domain name in the beginning.<\/p>\n

See Also: How to Choose the Right Domain Name for Your Website<\/a><\/p>\n

Keeping it Catchy<\/h2>\n

You should look at your domain name as a form of marketing. This is your hook that you need to grab people with. A great product or service will not account for a domain name that doesn\u2019t grab your target audience\u2019s attention simply because nobody will be able to find it in the Google search rankings.<\/p>\n

How to Do It<\/strong><\/p>\n

Begin by conducting a brainstorming session. Explore multiple avenues and see what you can come up with. Think about some niche-specific keywords as a starting point. For example, if you sell clothes you may include \u2018clothing\u2019 and \u2018fashion\u2019 in your brainstorming session.<\/p>\n

Your domain name should be unique. If it\u2019s easily confused with other brands, you are fighting an uphill battle from the beginning. You could also be inadvertently sending business over to one of your rivals as they rank higher than you.<\/p>\n

Compete with Established Businesses<\/strong><\/p>\n

Understand that every new business is competing from day one. This is why a name that\u2019s memorable is your number one weapon in your battle to get established. Try to look at memorable names that are going to stick. Stay away from trends as these tend to fade within a matter of months, leaving the new business red-faced.<\/p>\n

Finally, try not to make a name that\u2019s so unique you have to explain it. Meanings should be instantly clear.<\/p>\n

KnownHost provide the best support service for their managed dedicated servers.<\/a><\/strong><\/p>\n

Creating a Meaningful Name<\/h2>\n

A meaningful name is as important as a catchy name. According to the statistics, two out of ten<\/a> people read past the headline of an article. The same applies to a company. Two in ten will only read past the name (and maybe the meta description) of a company before making a decision.<\/p>\n

Ask the Right Questions<\/strong><\/p>\n

Approach your domain name as you would the title for a piece of content. What is the message you are trying to send to your customers?<\/p>\n

Use word association. What words can be associated with your company and what it does? For example, when you go to Business Insider you know exactly what to expect.<\/p>\n

A Word on Numbers in Your Domain Name<\/h2>\n

Numbers are a big issue when coming up with a domain name. Many companies use them because of the immense difficulty of coming up with a domain name that\u2019s still available to use. This is where people resort to numbers as an easy \u2018get out\u2019.<\/p>\n

A Big Mistake<\/strong><\/p>\n