{"id":7384,"date":"2018-04-12T06:44:04","date_gmt":"2018-04-12T10:44:04","guid":{"rendered":"https:\/\/www.knownhost.com\/blog\/?p=7384"},"modified":"2022-01-20T07:57:45","modified_gmt":"2022-01-20T12:57:45","slug":"tap-linkedin-contact-data-ignite-prospecting","status":"publish","type":"post","link":"https:\/\/www.knownhost.com\/blog\/tap-linkedin-contact-data-ignite-prospecting\/","title":{"rendered":"Tap in to Contact Data and Ignite Your LinkedIn Prospecting"},"content":{"rendered":"<h2>Updated April 12, 2018<\/h2>\n<p>&nbsp;<\/p>\n<p>Learn how to <strong>massively increase your prospecting database by using LinkedIn<\/strong> contact data &#8211; including advanced filters that let you target based on company size, industry, job role, and much more.&nbsp; A modest monthly investment can help you <strong>add hundreds<\/strong> of suspects to your database each day so that you can <strong>quickly build your marketing and sales funnels<\/strong>.&nbsp; LinkedIn data mining doesn&#8217;t have to be difficult, time consuming or expensive.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Please note that the LinkedIn terms of service vary wildly from day to day.&nbsp; Mining was prohibited, until a lawsuit forced LinkedIn to open up their data for use by the public.&nbsp; At this particular point in time, the author makes no statements as to whether it is allowed or prohibited &#8211; it could change minutes after this post goes up.&nbsp; <strong>It pays to check<\/strong> their website, check the news feeds, and think before you act.&nbsp; The author also <strong>does not advocate spamming<\/strong> or any form of intrusive marketing or annoying sales techniques once you have this data.<\/p>\n<p>&nbsp;<\/p>\n<p>You should <strong>act responsibl<\/strong>y &#8211; offer value freely and then after you have build rapport, trust and a reputation as a pay it forward sort of person\/company.&nbsp; <strong>Give before you ask something in return<\/strong>, like a signup or purchase &#8211; and you&#8217;ll find your reception much warmer, your list lifespan much longer and your night of sleep much more refreshing.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2>Tools (Software) Required for the Task<\/h2>\n<p>&nbsp;<\/p>\n<ol>\n<li><strong>LinkedIn Sales Navigator Subscription<\/strong> &#8211; $80 per month lets you view profiles on 5,000 to 6,000+<\/li>\n<li><strong>Skrapp.io Subscription<\/strong> &#8211;&nbsp; &#8211; $69 per month lets you mine 5,000 per month<\/li>\n<li><strong>Verify-email.org Subscription<\/strong> &#8211; $24.95 (annual) lets you verify 10,000 per month<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h2>What the Tools Enable You to Do<\/h2>\n<p>&nbsp;<\/p>\n<ol>\n<li><strong>LinkedIn Sales Navigator<\/strong>&nbsp;&#8211; Gives you advanced search\/filtering capability so you can laser focus on prospects that meet your ideal buyer profile.<\/li>\n<li><strong>Skrapp.io<\/strong>&nbsp;&#8211; Automatically grabs email addresses from page after page of filtered profiles, building lists of prospect details (more than just email address).<\/li>\n<li><strong>Verify-email.org<\/strong>&nbsp;&#8211; You paste the email lists from Skrapp.io, and this app will test those emails to identify the real ones from those which don&#8217;t work or are spam traps.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2>The Basic Process<\/h2>\n<p>&nbsp;<\/p>\n<p><strong>First<\/strong>, you set up a list on Skrapp.io.&nbsp; Example:&nbsp;&nbsp;Texas Operations Owner 1-10&nbsp; &nbsp; This will be for small business owners having 1-10 employees, based in Texas, who report themselves as being in operations.&nbsp; More on this below.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Next<\/strong>, you do an advanced search on LinkedIn Sales Navigator,<strong> filtering<\/strong> out by location, company size, role, industry, or whatever criteria you have for narrowing down the pool.&nbsp; When doing this in the past, the author has found that it&#8217;s often best to limit to a single state in USA, a single band of company size (like 1-10 employees to target small businesses), seniority level (owner is a good choice when doing small business targeting).<\/p>\n<p>&nbsp;<\/p>\n<p>Skrapp.io will have added a <strong>button within your browser<\/strong> so that you simply click export, pick which list, and <strong>it will mine<\/strong> the next 5 pages of results, storing the details in your chosen list on their platform.<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #ff0000;\"><strong>Top Tip 1<\/strong><\/span>:&nbsp; Select one function (such as operations) at a time.&nbsp; Using your list in Skrapp.io such as:&nbsp; Texas Operations Owner 1-10&nbsp; &#8211; you know exactly what you&#8217;ve got and can adjust your marketing messages accordingly.&nbsp; <strong>Keeping the list size down<\/strong> makes it easier to mine through the list.&nbsp; Bigger lists require you to refresh the search and start back at position 1 (since LinkedIn has a 1000 limit on pagination).<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #ff0000;\"><strong>Top Tip 2<\/strong><\/span>: Be sure to <strong>exclude viewed leads<\/strong> (top of LinkedIn left sidebar) &#8211; so that anytime you refresh, your list gets smaller &#8211;<strong> preventing you from re-mining<\/strong> the same lead over and over again.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Finally<\/strong>,&nbsp; you will <strong>export<\/strong> the details from Skrapp.io, order by email address alphabetically (in Excel or equivalent) and then <strong>paste that list into verify-email.org<\/strong>.&nbsp; The bulk checker there will take some time to process the emails &#8211; <strong>testing them for deliverability<\/strong> (try to limit to 1000 or so at a time for best results).&nbsp; After it&#8217;s finished, just export the results, make sure you sort them again, and then paste back into your contact list in Excel.&nbsp; From there, you can sort and remove those bad emails, keeping the good ones &#8211; ready to use in your marketing efforts.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2>Post-Mining Activities<\/h2>\n<p>&nbsp;<\/p>\n<p>What you choose to do with your contact information is totally up to you, your company ethos, goals and sales\/marketing approach.<\/p>\n<p>&nbsp;<\/p>\n<p>For some companies, the email lists might be fed into a CAN SPAM ACT compliant <strong>email service provider\/campaign<\/strong> which offers whitepapers, ebooks or other thought leadership of value &#8211; at no cost, as a way of getting them to opt-in to future marketing.<\/p>\n<p>&nbsp;<\/p>\n<p>Others might use the email lists and feed them into <strong>contact requests on a social<\/strong> media platform, or <strong>use them as audience lists for targeted social<\/strong> media advertising campaigns.&nbsp; Perhaps they&#8217;re <strong>added to Search\/Display remarketing audiences<\/strong> as part of existing search campaigns.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>There&#8217;s probably 100 ways of using this data to <strong>turn suspects into prospects, then prospects into buyers<\/strong>.&nbsp; They key is using this data responsibly, within the terms and conditions of the source, and well within the guidelines of contact protocols (such as spam compliance).<\/p>\n<p>&nbsp;<\/p>\n<p>Now go &#8211; and <span style=\"color: #ff0000;\"><strong>get started<\/strong><\/span> prospecting with your newfound knowledge!&nbsp;&nbsp;<strong><a href=\"https:\/\/www.knownhost.com\/web-hosting\">Shared Cloud Hosting Plans from KnowHost &#8211; Powered by LiteSpeed with LSCache.<\/a><\/strong><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Updated April 12, 2018 &nbsp; Learn how to massively increase your prospecting database by using LinkedIn contact data &#8211; including advanced filters that let you target based on company size, industry, job role, and much more.&nbsp; A modest monthly investment can help you add hundreds of suspects to your database each day so that you [&hellip;]<\/p>\n","protected":false},"author":157,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1420],"tags":[1932,234,184],"class_list":["post-7384","post","type-post","status-publish","format-standard","hentry","category-tools-and-gadgets","tag-data-mining","tag-linkedin","tag-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Learn How to LinkedIn Prospecting Works Using Easy Inexpensive Tools<\/title>\n<meta name=\"description\" content=\"Get started tapping into LinkedIn contact data using tools like Skrapp as you create highly targeted contacts lists for email marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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