{"id":1118,"date":"2016-10-28T19:10:02","date_gmt":"2016-10-28T23:10:02","guid":{"rendered":"https:\/\/www.knownhost.com\/blog\/?p=1118"},"modified":"2026-02-17T08:10:49","modified_gmt":"2026-02-17T13:10:49","slug":"supercharge-ecommerce-site","status":"publish","type":"post","link":"https:\/\/www.knownhost.com\/blog\/supercharge-ecommerce-site\/","title":{"rendered":"How a Dedicated Server Can Supercharge Your Ecommerce Site"},"content":{"rendered":"

Launching an ecommerce site<\/a><\/strong>, while similar in many ways to other web endeavors, brings its own unique challenges and requirements. A standard informational site typically has simple content management and low hardware demands, but an ecommerce site is far more resource-intensive\u2014handling large product catalogs, customer accounts, secure payment processing, and traffic spikes. That\u2019s why a dedicated server<\/strong> can often be the best choice, delivering the performance, security, and reliability an online store needs. In the sections below, we\u2019ll break down exactly why hosting matters so much for ecommerce and how to choose the right solution for your business.<\/p>\n

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Depending on your level of expertise, you may not know where to start when it comes to getting your site into a functional state. Maybe you\u2019ve heard great things about Magento<\/a> as an ecommerce platform and want to get right to uploading product listings. If Magento has too much of a learning curve for you, there\u2019s always WordPress<\/a> with its fleet of plugins to make it a respectable ecommerce platform. The CMS you choose is up to you, but once all of that is established it\u2019s time for the million dollar question; where am I going to put this thing?<\/p>\n

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Shared hosting? Not so fast.<\/strong><\/h3>\n

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Right off the bat, unmanaged shared hosting has to be disqualified. Yes, no one wants to accrue more overhead and money needs to be saved wherever it can be. But, the money you\u2019re saving by opting for shared isn\u2019t worth the headaches you\u2019re setting yourself up for. Being on the losing end of your server \u201cneighbors\u201d resource usage can take your site offline during critical business hours. Of course, you could also be the person using a tremendous portion of server resources that takes others offline. Ecommerce sites tend to be the sites that push shared to its limits. Either way, you\u2019ll be dealing with more disruptions than you\u2019d care to. Perhaps even more importantly, there are security issues you can avoid by not using shared hosting. If someone else\u2019s site doesn\u2019t have the proper security, all of the sites on the server could be exposed to a malicious attack. As the owner of an ecommerce site, remember what happened to Target\u2019s image in the aftermath of its massive data breach<\/a>. While you may not expose over 100 million customers\u2019 personal information to the dark web, just one instance of compromising a customer\u2019s personal information could damage your business beyond repair.<\/p>\n

 <\/p>\n

Check out the managed plans at KnownHost shared cloud hosting<\/a><\/strong>.<\/p>\n

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What\u2019s the best option, then?<\/strong><\/h3>\n

While a VPS is a step in the right direction, and perhaps even enough for some smaller storefronts just starting out, it\u2019s really a dedicated server that\u2019s probably the best option when it comes to ecommerce sites specifically. If you\u2019ve got exponential growth in your future (as every business owner hopes) you might as well skip straight to the hosting solution you\u2019re going to eventually need anyway.<\/p>\n

 <\/p>\n

There is no question opting for dedicated server hosting is a more expensive option compared to sharing. But this is all relative. If your site is the main driver of your business, the extra resources that come with it are critical to your success. If you\u2019ve experienced running an ecommerce site using other solutions, you\u2019ll see that switching is like getting a supercharge when it comes to loading times, bandwidth, and handling high traffic loads. Using a “dedi” may actually increase how much business you do. Yes, your hosting can actually have impacts on how well visitors respond to your site.<\/p>\n

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Why would a customer care where I host my site?<\/strong><\/h3>\n

Technically speaking, they won\u2019t. They have no idea who your host is. But they\u2019ll certainly feel the difference throughout their experience visiting your site. Let\u2019s look at some stats. How long do you think the average visitor will tolerate waiting for the site to load? Ten seconds? Five seconds? Not even. You\u2019ve got a whopping two seconds<\/a> to convince someone coming to your site that you\u2019re open for business. Still think slow loading times and unresponsiveness are something you can tough out?<\/p>\n

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Much like in a brick and mortar store, wait time plays a big part in customer satisfaction. Have you ever stood in a checkout line that you thought would never end? After evaluating the situation, did you abandon your goods and just leave the store without buying anything? Most people have probably been in that exact situation. Online shoppers are no different. They\u2019ll absolutely move on to the competition if they think they\u2019ll have a smoother experience. And in this case, it doesn\u2019t include having to take a drive across town to the other store. Studies have shown that customers will switch to the competition if they find the competitor\u2019s site is slightly faster than yours. How much faster? About 250 milliseconds<\/a>, which is about the length of time it takes you to blink your eyes.<\/p>\n

 <\/p>\n

Shopping cart abandonment is a real problem that using a more powerful server can help cut down on. About  18% of abandoned carts are due to slow loading times, which over the course of the year could end up costing you thousands of dollars in lost sales. The opposite is also true. By reducing your load time by mere seconds, you could see a positive trend in sales numbers.<\/p>\n

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Also keep in mind that site speed does have a minor role in your marketing efforts. If you\u2019ve ever engaged in a search engine optimization campaign you know that part of Google\u2019s \u201csecret sauce\u201d that makes up their algorithm is page load times. One of your key goals when marketing your ecommerce site is getting as close to the top of the Google search results as possible. While optimizing your site\u2019s code plays a big part in how well your site loads, your server will also contribute to quicker load times for that Google bonus.<\/p>\n

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Managed hosting helps<\/strong><\/h3>\n

 <\/strong><\/p>\n

Now that you\u2019ve decided that using a dedicated server hosting is the way to go, take it a step further and opt for  a managed one. Managed hosting is a must have when it comes to ecommerce because of the high traffic, heavy demands, and extra need for security to protect sensitive information. When you use managed, you can take some of the focus off operational concerns such as making periodic backups of your site and upgrading software. You also get complimentary DDOS protection, which is important when you consider the large scale attacks we\u2019ve seen recently<\/a>.<\/p>\n

 <\/p>\n

Looking for managed dedicated servers, KnownHost are the best in business.<\/a><\/strong><\/p>\n

 <\/p>\n

Other things you\u2019ll need<\/strong><\/h3>\n

 <\/strong><\/p>\n

With your host squared away, there are a few more elements you\u2019ll want to make sure are in place on your site. An SSL certificate increases your security and also acts as a signal to your customers that you take their safety seriously. A dedicated IP is another component of site security and contributes to fast speeds during peak traffic times. Lastly, a 99.9% uptime service agreement (which would be included with your managed plan) to ensure customers don\u2019t suffer the effects of downtime.<\/p>\n

 <\/p>\n

Conclusion<\/strong><\/h3>\n

 <\/strong><\/p>\n

A dedicated server hosting is the preferred hosting solution for the owners of large ecommerce sites. The boost in speed, security, and reliability will give your business a supercharge. Whether you\u2019re just getting your site off the ground or you\u2019re interested in migrating your site to a new host because your current situation isn\u2019t working out, KnownHost<\/a><\/strong> can help. For help or questions regarding getting a powerful server at a great price, contact us today<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Launching an ecommerce site, while similar in many ways to other web endeavors, brings its own unique challenges and requirements. A standard informational site typically has simple content management and low hardware demands, but an ecommerce site is far more resource-intensive\u2014handling large product catalogs, customer accounts, secure payment processing, and traffic spikes. That\u2019s why a […]<\/p>\n","protected":false},"author":137,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1452],"tags":[1432,1560,1440],"class_list":["post-1118","post","type-post","status-publish","format-standard","hentry","category-basics","tag-comparison","tag-dedicated","tag-shared"],"yoast_head":"\nHow a Dedicated Server Can Supercharge Your Ecommerce Site - KnownHost<\/title>\n<meta name=\"description\" content=\"Slow website? 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